educational

Adult Webmastering Basics: Part 12: Going Live

We've taken you from start to finish, A to Z, soup to nuts. After all of this hard work and perseverance, you might be wondering, when do I get paid? The quick answer is "maybe never."

Why didn't I tell you this before we started? Put simply, I believe this series of articles to be a litmus test of sorts. If, after reading this series and assessing the obvious commitment an adult site demands, you decide to continue, well, that says something about you as a person. If you can make it through three months of weekly updates at 500 to 800 words, slaving through the homework assignments with little to no outside help, it shows something as well.

The type of person that can dedicate themselves to an ongoing project of this magnitude has a hard time failing. In short, they find it difficult to let themselves down. So, pour yourself a congratulatory drink and prepare to test your site's mettle in a trial by fire. It's time to cut the apron strings and observe how your baby makes it in the wild.

Uploading The Pages
The first step is actually putting the files on the web server. This isn't intended to be a technical document on uploading data, but we'll touch on the basics. The most basic decision is figuring out which protocol to use when uploading. The most popular methods are HTTP, FTP, and SCP (SSH). If your host provides an HTTP interface for uploading your site, this will probably be your best option. If not, or if you are more technically advanced, FTP might suit you better. While Windows ships with its own implementation of FTP, third party GUI (Graphic User Interface) tools give you drag and drop functionality – a plus when dealing with complex directory structures and lots of files. Lastly, for the technophile or Linux user, SCP offers a powerful gateway to SSH's secure file transfer features.

For future maintainability, ensure that your directory structure makes sense. You might consider placing your index files and subsequent HTML code in the root directory, followed by images and scripts directories.

Making a List and Checking it Twice
No, I'm not talking about Santa. Still, to err on the right side of the naughty/nice equation, take a look through your newly updated site to make sure you don't have broken links or images.

While many automated tools exist for this type of function, your eyes are the best weapon against an unprofessional (or worse, non-functional) site. Take the time to click through all of the links, check that your thumbnails expand into full size images, and make sure that the payment processing is functioning correctly. Identifying and solving issues before you launch can significantly reduce the overall stress level of getting your website out there.

Taking the Hammer To Your Masterpiece
While it might seem counterintuitive to try to break something you’ve been working so hard on, at this stage of the game you need to do exactly that. If possible, ask other people to assist you in this process, and do all you can as a user to “break” your new website. Overload it with visits and reload requests. Open up 25 separate windows. Kick the tires, and see what junk falls loose. If you don’t manage to make anything fall apart, you’ve probably done a good job of setting it up properly.

Will You Visit My Website? Please?
Now that you’ve hung out your shingle, it’s time to make sure people step through the front door. Our next installment will address promotion and getting traffic to your site.

Stay Tuned!

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

profile

WIA Profile: Cathy Turns Creator Platform Experience Into a Model-First Playbook

As both a model and industry executive, Cathy lives in two worlds at once — and that’s exactly why so many creators trust her. “Since I do both things, I can act as the liaison between the model community and the rest of the SextPanther team,” she tells XBIZ.

Jackie Backman ·
opinion

From Compliance to Confidence: The Future of Safety in Adult Platforms

In numerous countries and U.S. states, laws now require platforms to prevent minors from accessing age-inappropriate material. But the need for safeguarding doesn’t end with age verification. Today’s online landscape also places adult companies at uniquely high risk for inadvertently facilitating exploitation, abuse or reputational harm, or of being accused of doing so.

Andy Lulham ·
opinion

What Adult Businesses Need to Know About Florida's Age Verification Law

The rise and proliferation of age verification laws has changed the landscape for the online adult industry. A recent and compelling example is the state of Florida, where Attorney General James Uthmeier has filed multiple complaints against major platforms as well as affiliates accused of violating the state’s AV law.

Corey D. Silverstein ·
opinion

Maintaining Brand Trust in the Face of Negative Press

Over the last year, several of our merchants have found themselves caught up in litigation over compliance with state age verification laws. Recently, Segpay itself was pulled into the spotlight, facing scrutiny over Florida’s AV statute, HB 3. These stories inevitably get picked up by both industry and mainstream news outlets.

Cathy Beardsley ·
opinion

How to Switch Payment Processors Without Disrupting Business

For many merchants, the idea of switching payment processors can feel pretty overwhelming. That’s understandable. After all, downtime can stall sales, recurring subscriptions can suddenly fail, or compliance gaps can put accounts at risk. Operating in a high-risk sector like the adult industry can further amplify the stress of transition.

Jonathan Corona ·
profile

WIA Profile: Katie

Katie is the ultimate girl’s girl. As community manager at Chaturbate, she answers DMs, remembers names, and shows up for creators and fellow businesswomen when it counts. She’s quick to credit the people around her, and careful to make space for others in every room she enters.

Women in Adult ·
opinion

How to Stay Legally Protected When Policies Get Outdated

The adult industry has long operated in a complex legal environment subject to rapid change. Now, a confluence of age verification laws, lawsuits, credit card processing and data privacy rules has created an urgent need for all industry participants — from major platforms to independent creators — to review and potentially overhaul their legal and operational policies.

Corey D. Silverstein ·
opinion

From Compliance Chaos to Crypto Clarity: Making the Case for Digital Payments in Adult

These are uncertain times for adult merchants. With compliance tightening and age verification mandates rising, the barrier to entry keeps getting higher.

Cathy Beardsley ·
opinion

Real-Time Insights to Streamline E-Payments and Stop Lost Sales

A slow checkout process is more than just annoying — it’s expensive. In a high-risk sector like the adult industry, even small delays or declined transactions can cost businesses thousands in lost revenue every month.

Jonathan Corona ·
profile

FSC's Valentine Leads Charge for Sex Worker Rights and Financial Access

Before ever stepping into a courtroom, Valentine already understood the power of presence. After all, they’ve shimmied on stages as a burlesque performer, consulted behind the scenes for creative businesses and moved through the adult industry not just as an advocate, but as a participant.

Jackie Backman ·
Show More